Brazil Medical, Pharmaceutical, Dental and Cosmetics Market Report


Here you find relevant information and services for the Medical, Pharmaceutical, Dental and Cosmetics Brazilian industry, including medical equipment and devices, dental equipment and products, radiology and image diagnostic equipment and laboratory equipment and others.

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1. Know the market basics


A.1 MEDICAL AND DENTAL INDUSTRY IN BRAZIL

Brazil is the largest medical market in Latin America. The total market for medical equipment in Brazil should continue to expand in the next years, with local production as well a sizeable import market. This market comprises medical equipment and devices, dental equipment and products, radiology and image diagnostic equipment and laboratory equipment.

Brazilian medical equipment revenues are around $ 2 bi per year. Foreign equipment sales have traditionally been made through Brazilian agents, distributors and importers who sell to hospitals and clinics. There are few high-quality Brazilian manufacturers of advanced medical products so reliance on imports will generally continue. Local buyers view foreign products (US, Canadian and European) as having good quality and reliability.

There are some 3,000 equipment and supply distributors in Brazil, but only a few can be classified as large companies. Excluding the direct sales networks of individual multinational manufacturers, virtually all distributors are regional rather than national.

In addition to the attractive size of the Brazilian medical market, exporters should consider the opportunities offered by Mercosul, and use Brazil as a base for export into the region. Since compulsory product registration before sale is required in the region, exporters should consult a local consultant before signing a contract with any agent / distributor.

Sector data:

?  Sector revenues in 2003 R$: 1.9 BI
?  Exports in 2003: US$ (FOB): 222 MI
?  Imports in 2003: US$ (FOB): 851 MI
 

Opportunities

An interesting trend in Brazil is the growing market of the Home Health Care. Brazil now has approximately 300 Home Health Cares, compared to almost 1,500 in US. These organizations are being viewed as a good way to cut hospitalization costs, while offering better services to the patients.

The public sector may also be focused. Of Brazil's total medical equipment sales, around 48% were to the private health sector and 44% to the public sector (8% were exported).

Best Prospects for Medical Equipment and Devices

Echography, Doppler Analysis, Computer Aided Tomography, Pacemaker, Artificial Kidneys, X-Ray Tubes, X-Ray Angiography, Ophthalmic Instruments. source: SECEX

A.2 PHARMACEUTICAL INDUSTRY IN BRAZIL

The Brazilian pharmaceutical industry is comprised of more than 400 companies, representing a total market value of more than $6 billion. This market is the tenth largest in the world and the second largest in Latin America after Mexico. Brazil is among the five largest sellers of units. In 2002, Brazil sold 1.6 billion packages of pharmaceuticals. Among the pharmaceutical companies, 80% are domestic and foreigners are mostly from the United States and Europe. Multinational companies are responsible for supplying 70% of the internal market, not including direct sales to the government.

Taxes applied on medicines in Brazil are among the highest in the world. The government collects over $1 billion in taxes from the pharmaceutical sector. In 2002, Brazil's pharmaceutical net sales reached $3.9 billion. Imports represent a large share of the market. According to the Syndicate of the Pharmaceutical Industry (SINDUSFARMA), total Brazilian imports of pharmaceutical products in 2002 were approximately $1.5 billion. Imports from the United States account for about 50% of Brazil's imports of pharmaceutical products.

Opportunities

One of the most problematic areas of the health sector in Brazil is the lack of access to essential drugs by a large portion of the country's population due to financial constraints. Estimates vary, but various sources suggest that 40-50% of the population have limited or no access to needed pharmaceuticals.

The Generic Pharmaceutical Drugs appeared as a solution for this gap and since 1999 have been created a dynamic investment process in the pharmaceutical market. In June 2003, considering sales for the past 12 months, the income from this generic pharmaceutical sector reached $224 million, which corresponds to an increase of 47% for the same period in 2002.

The public health care systems in most Brazilian states purchase almost the entire production of generic drugs as part of the government's program to distribute medicines to the poorest. The generic market represents today approximately 6.5% of the total market. It is expected that in 2008, this market will reach sales of $1 billion. Currently, approximately 85% of the raw materials used in the production of generic drugs in Brazil are imported.

The production, manufacturing, importation, exportation and sale of any medical product, pharmaceutical or cosmetic must be processed through authorized companies only. Moreover, all products must be registered with the National Agency for Sanitary Health - ANVS (the Brazilian counterpart of the US Food and Drug Administration).

?  Industry Revenue: US$ 6.14 BI (2004)
?  Industry units sold: 1.52 BI (2004)
?  Imports: US$ 1.62 BI (2004)
?  Export: US$ 0.31 (2004)
?  1,800+ Drugstores

Source: Febrafarma

 

A.3 COSMETIC INDUSTRY IN BRAZIL

The Brazilian market of perfume, cosmetics and personal hygiene is estimated in almost US$ 4 BI. Imports represent around 5% of this total summounting US$ 200 MI.

There are more than 60 companies which main business is to import and distribute these products in Brazil. The distribution is made through more than 800 stores spread over the country.

This sector has more than 150,000 job positions and more than 400 different foreign brands of perfumes, cosmetics and personal hygiene are present in Brazil.

The distribution is made by three relevant channels:

?  traditional distribution: including wholesale and retail
?  direct sales: sales in the customer house
?  franchise: specialized chains

There are more than 1,200 companies actively selling in this sector with 15 of them with revenues above US$ 30 MI and representing more than 70% of the market. Source: ADIPEC

 

B. PLAYERS

Sample of registers you find in our Directory of Importers, Distributors and Wholesalers

Beauty Shop Equipment, Cosmetics Beauty Supplies, Hair Goods and Swaving Products
Du Plessis Importa?o e Exporta?o Ltda.
Phone 55-11-55312903 FAX 55-11-55337112
Rua Nova York, 986 - Sao Paulo, SP 04560-002 duplessi.cris@uol.com.br  http://www.adipec.com.br/associa_pages/duplessis/ 

First Aid Kits
O.V.D Importadora E Distribuidora Ltda
Phone 55-41-3162500 FAX 55-41-3162525
Rua Bartolome Carducho, 176 - Curitiba, RS 80701-001 ogliari@vonder.com.b r www.osten.com.br

Health Care Products for Handicaped and elderly people and Monitoring Equipments
Orto-Nil Sa?e e Podologia
Phone 55-11-30175222 Av. Ibirapuera, 3103 -  Sao Paulo, SP 04029-200 http://orto-nil.com.br

Hospital Supply, Medical, Surgical and Laboratory Equipment
C.A.S Imp. Exp. Importa?o e Exporta?o Ltda.
Phone 55-11-56779696 FAX 5677-9797 R. Cidade de Bagd? 942 Sao Paulo, SP 04377-000 cas@casimp.com.br  http://www.casimp.com.br

Medicines
Oncomed Coml e Imp
Phone 55-11-38736970 FAX 55-11-38736970 Rua Camilo, 567 - Sao Paulo, SP 05045-020 info@oncomed.com.br  www.oncomed.com.br

Odontalgic Supplies and Equipments
KLEMMEN Importa?es Ltda
Phone 55-11-36413880 Rua Guaricanga, 243 - Sao Paulo, SP 05075-030 vendas@klemmen.com.br  http://www.klemmen.com.br/index.html 

Perfume and Toiletries
Cisa Trading S/A.
Phone 55-11-37072800 FAX 55-11-37072993 Av. Pres. Jucelino Kubitshek, 1830 Torre 2 - Sao Paulo,  SP 04543-900 acorreia@cisatrading.com.br  http://www.cisatrading.com.br  


B. PLAYERS (CONTINUATION)

Sample of registers you find in our Directory of Importers, Distributors and Wholesalers

Veterinary
Al-Tech Com?cio E Importa?o Ltda
Phone 55-11-51823730 R. Francisco Ribeiro Sobrinho, 137 - Sao Paulo, SP 04710-180 capapinto@aol.com

Vitamins and Medicinal Herbs
Santos Flora
Phone / FAX 55-11-6191-6387 Rua Tuiuti 1023/1027 -  Sao Paulo, SP 6191-6387 santosflora@santosflora.com.br  http://www.santosflora.com.br

C. ASSOCIATIONS

C.1 MEDICAL & DENTAL ASSOCIATIONS

ABIMO - Assoc. Brasileira da Ind?tria de Artigos e Equip. M?icos Odontol?icos e Hospitalares (Association of the Manufacturers of Medical and Dental Products)
Phone 55-11-32850155 Fax 55-11-32850155
Av. Paulista, 1313 / 806 - Sao Paulo, SP 01311-923 abimo@abimo.org.br www.abimo.org.br

ABIMED - Associa?o Brasileira dos Importadores de Equipamentos Produtos M?ico-Hospitalares (Brazilian Association of Medical Equipment Importers)
Phone 55-11-50522664 / FAX 55-11-50527074
Al. dos Tupiniquins, 203 Sao Paulo, SP 04077-000
http://www.abimed.org.br abimed@uol.com.br

C.2 PHARMACEUTICAL ASSOCIATIONS

Sindusfarma - Sindicato da Ind?tria de Produtos Farmac?ticos no Estado de S? Paulo (Association of Pharmaceutical Industry in Sao Paulo) Phone 55-11-38979779 R. Alvorada, 1280 Sao Paulo, SP 045450-004 sindusfarma@sindusfarma.org.br www.sindusfarma.org.br

ABIFARMA - Associa?o Brasileira da Ind?tria Farmac?tica (Brazilian Association of Pharmaceutical Industry)
Phone 55
-11-8203375 / FAX 55-11-8660943
Al. Raja Gabaglia, 180 - 9?A Sao Paulo, SP 04551
http://www.abifarma.com.br

ABRAFARMA - Associa?o Brasileira de Redes das Farm?ias e Drogarias (Brazilian Association of Drugstores)
address not available
http://www.abrafarma.com.br
abrafarma@abrafarma.com.br

ABIQUIF - Associa?o Brasileira da Ind?tria Farmoquimica (Brasilian Association of Pharmachemical Industries)
Phone  55-21-22203005 FAX 55-21-25246506
Av. Cal?eras, 15 / 10o A - Rio de Janeiro, RJ 20030-070
abiquif@abiquif.org.br
http://www.abiquif.org.br

ABCFARMA - Associa?o Brasileira do Com?cio Farmac?tico
Phone 55-11-2238677 FAX 55-11-33312088
Rua Santa Isabel, 160 - 5?A - Sao Paulo, SP
01221-010
http://www.abcfarma.org.br

ABRIFAR ? Associa?o dos Importadores e Distribuidores de Insumos Farmac?ticos (Brazilian Association of Pharmaceutical Products Importers)
Phone 55-11-50711681 FAX 55-11-5781047
R. Afonso Celso, 1221 - 6? A - Sao Paulo, SP 04119-907
www.abrifar.org.br abrifar@abrifar.org.br

ASSIBRAL?Associa?o das Ind?trias Brasileiras de Produtos para Laborat?ios (Brazilian Association of Laboratory Products Industry) Phone / FAX  55-11-55653415
P?. Isaac Oliver, 342 04330-300 S? Paulo, SP assibral@assibral.com.br www.assibral.com.br

C.3 COSMETIC ASSOCIATIONS

ABIHPEC - Associa?o Brasileira da Ind?tria de Higiene Pessoal Perfumaria e Cosm?icos -
(Brazilian Association of Toiletry, Perfumery and Cosmetic)
Phone 55-11-2511999 FAX 55-11-2879207
Av. Paulista 1313 - 10? A - CJ 1080 Sao Paulo, SP 01311-923 http://www.abihpec.org.br

ADIPEC - Assoc. dos Dist. e Imp. de Perfumes, Cosm?icos e Similares (Brazilian Association of Perfumes, Cosmetics and Related)
Phone / FAX 55-11-31684518 Rua Tabapu? 649 ? Cj.74 ? Sao Paulo, SP 04533-012
http://www.adipec.com.br/

ABIFRA?Associa?o Brasileira da Ind?tria de ?eos Essenciais, Produtos Qu?icos e Afins (Brazilian Association of Essential Oils, Chemicals and Related)
Phone 55-11-38135431 Fax (55-11) 3816-5701
Av. Brig. Faria Lima, 1903 / 72 - Sao Paulo, SP 01452-001  abifra@uol.com.br www.abifra.org.br

Sindicato da Ind?tria de Perfumarias e Artigos de Toucador (Brazilian Association of Perfume Industry)
Phone 55-11-3372-9899 Fax: (55-11) 287-9207
Av. Paulista 1313, 10? andar, conj. 1080 01311-923 S? Paulo, SPgeral@abipec.com.br

 

D. TRADE SHOWS

D.1 MEDICAL AND DENTAL INDUSTRY

South American Dental Show
Date: January, 24 - 27
Sector: Dental
Volume: 250+ companies  60,000+ visitors
Address: Conven?es Anhembi - Sao Paulo - SP
http://www.apcd.org.br

DIAGN?TICA 2005
Date: June, 14 - 17
Sector:
Equip. and services for diagnoses
Address: Expo Center Norte - Sao Paulo - SP
http://www.hospitalar.com

HOSPITALAR 2005
Date: June, 14 - 17
Sector: everything for hospitals and laboratories
Address: Expo Center Norte - Sao Paulo - SP
http://www.hospitalar.com

ANALITICA LATIN AMERICA
Date: September, 28 - 30
Sector: equip., products and services for laboratories
Address:
Transamerica Expo - Sao Paulo - SP
http://www.analiticanet.com.br

 

D.2 PHARMACEUTICAL INDUSTRY

FARMAEXPO
Date: March, 30 - 01
Sector: Products and services for drugstores

Address:
Expo Center Norte - Sao Paulo - SP
http://www.farmaexpo.com.br

FCE PHARMA
Date: May,
17 - 19
Sector: Technology for pharmaceutical
Address:
Transamerica Expo - Sao Paulo - SP
Site: www.fcepharma.com.br

 

D.3 COSMETICS INDUSTRIES

Cosmoprof Cosm?ica S? Paulo 2005
Date: September, 9 - 12
Sector:
Cosmetic
Address:
Anhembi - S? Paulo
http://www.cosmoprofcosmetica.com.br

FCE COSMETIQUE
Data:
May, 17 - 19
Sector: Technology for Cosmetic
Address: Transamerica Expo - Sao Paulo - SP
http://www.fcecosmetique.com.br

 

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