Food and Beverage Brazil Market Report


Here you find relevant information and services for the Food and Beverage Brazilian Industry, including subjects as: milk products, restaurant chains, seafood, sodas, franchises, food processors, wines, vegetable oils, equipment, services, beverage Industry, beverage Distributors, bottlers, sports drinks, juices, juice concentrates, coffee, tea, soda fountains, aspartame, sweeteners, syrups, nutrition, food guide, etc.

1. Know the market basics


A. FOOD AND BEVERAGE IN BRAZIL

Beverage

The Brazil Sodas market has the most well known tastes as coca-cola, sprite, pepsi and also national brands as Guarana Antarctica and Dolly. Although Brazil itself has many manufacturers of good wines, a customer can find in the market almost any brand of wine from every countries.

One major exporter of orange juice, Brazil also export dozens of different juices worldwide including traditional and exquisite fruits like Cupua? and Umbu from Amazon. Some companies developed a technique to export the frozen fruits inside plastics bags that can also be used when selling it to the final customer.

The main export is the "Cacha?", a strong liquor that is used to prepare "Caipirinhas".  In the import market, Brazil imports all know brands of liquors and one can easily find all them in markets located in the large cities.

Snacks

PepsiCo / Elma Chips has its most known products as Doritos and Pretzels. Besides the national companies many foreign companies have been successfully exporting to Brazil as Pringles, Jack Sticks.


if you need to know extra information about this marketing, please access our paid  market reports area .

Sector Data

?  Food & Beverage Industry revenue: US$ 54 BI
(Food US$ 47 BI / Beverage US$ 6 BI) 2003

?  Food & Beverage Industry / GNP: 10% (2003)

?  Food Industry Ranking:
        1st Meat and related
        2nd Coffee, tea and cereals
        3rd oils and greases
        4th Milk and dairy
        5th Wheat and related
        6th Sugar and related
        7th Fruits, veggies and related
        8th Diverse
        9th Cocoa, chocolate and candies
       10th Fish and seafood

?  40,000 companies

Opportunities

Equipment

The food and beverage industry has constantly invested in the acquisition of modern equipment and technical development applied to production. Some hot opportunities for exporters are Slaughter and bottling equipment. This process has increased as several Latin American beverage companies, including Brahma, Brazil's largest brewery obtain ISO 9002 certification in an effort to ensure product quality. More and more Latin American food and beverage companies will pursue certification as superior product quality becomes a competitive advantage.

Beverage

some hot opportunities for exporters are sports and energy drinks and also novelty beverages.

B. REFERENCE PRICES

How much Brazilian importers paid in 2004? Check out our 2004 importing prices.


if you need to know extra information about this marketing, please access our paid  market reports area

C. IMPORTING

Brazil Food Importing January - November 2004

if you need to know extra information about this marketing, please access our paid  market reports area .

D. PLAYERS

Sample of registers you find in our Directory of Importers, Distributors and Wholesalers

Nome do segmento
Nome da loja
Phone: 55-11-66929639 / FAX: 55-11-66938778
Rua Oriente, 562 - Bras - 03016-000 Sao Paulo
http://www.petitenfant.com.br

Beverage Distributor
Wines and Roses Com. Atacadista
Phone 55-21-22930097 Fax 55-22273-5328 Rua Itapiru, 1490 - Rio de Janeiro, RJ 20251-902 wr@winesandroses.com.br http://www.winesandroses.com.br

Chain & franchising
Casa do P? de Queijo
Phone / FAX 11 0800-7720100 Av. Brig. Faria Lima, 2812 - Sao Paulo, SP 01451-000 http://www.casadopaodequeijo.com.br

 


D. PLAYERS (CONTINUATION)

Sample of registers you find in our Directory of Importers, Distributors and Wholesalers

Beverages Machinery
Erivero Representacoes
Phone 55-11-50965686 FAX 55-11-50961694
R. Dr. Silvino Canuto de Abreu, 73 - Sao Paulo, SP 04624-050 erivero@uol.com.br  http://www.erivero.com.br

Food aditives
Nasc Com. Internacional
Phone 55-11-43908277 FAX 55-11-4390-0187 R. Oneda, 483 - S.B.C., SP 09895-280 nasc@attglobal.net

Food containers
CGM Importacao
Phone 55-11-69110066
Rua Suzana, 340 - Sao Paulo, SP 03223-000 cgm@cgmcon.com.br  www.cgmcon.com.br

Food Importers
All Food Imp. Exp. Ltda.
Phone 55-11-60990422 FAX 55-11-6099-0426 R. Mo?a, 1736 - Sao Paulo, SP 03104-002 melo@allfood.com.br  http://www.allfood.com.br

Quality import
Phone 55-11-38620100 FAX 55-11-38649800
R. D. Ana Pimentel, 225 S. Paulo, SP 05002-040 http://www.qualityimport.com.br

Juices Distributors
Distribuirsul - Distribuidora de Bebidas Ltda Phone 55-11-56879673 FAX 55-11-55237093 Rua Cel. Luiz Barroso, 385 - Sao Paulo, SP 04750-030 distribuirsul@uol.com.br

Large Distributors
Martins Com?cio e Distribui?o
Phone 55-34-32181588 Rua Jata? 1150 - Uberlandia, MG 38400-632 b2bmart@email.martins.com.br.

Food machinery
Caraca Comercial
Phone 55-11-69188668 FAX 55-11-61011096
R. Joao Carnevalli, 35 - Sao Paulo, SP 03345 caraca@caraca.com.br  www.caraca.com.br

Supermarket
Carrefour Supermercados
Phone 55-11-69692950 FAX 55-11-69464291 Via Anchieta, 3398 - Km11 Sao Paulo, SP 04246-900 portaldossupermercados.com.br
 

E. ASSOCIATIONS

ABF - Associa?o Brasileira de Franchising
(Brazilian Association of Franchising)
Tel 55-11-38144200 Fax 55-11-38715986
Av. Brigadeiro F. Lima, 1739 01452-000 Sao Paulo, SP http://www.portaldofranchising.com.br
abf@abf.com.br www.abf.com.br

ABRABE?Associa?o Brasileira de Bebidas (Brazilian Association of Beverage)
Tel 55-11-3079-6144 Fax 55-11-3167-6381
Av. 9 de Julho, 5017, 1? andar 01407-903 S? Paulo, SP  abrabe@attglobal.net

ABIAM - Associa?o Brasileira da Ind?tria de Aditivos e Melhoradores para Alimentos e Bebidas (Brazilian Association of Chemicals for Food and Beverage Industry)
Phone 55-11-55437344 / FAX 55-11-50423299
R. Joaquim Nabuco, 156 / 01 Sao Paulo, SP 04621-001 http://www.
abiam.com.br abiam@abiam.com.br

ABINAM - Associa?o Brasileira da Ind?tria de ?uas Minerais (Brazilian Association of Mineral Water Industry)
Phone 55-81-33262207
  R. Ernesto de Paula Santos, 187 / Sl. 2003 Recife, PE 51021-330
http://www.abinam.com.br

ABIA - Associa?o Brasileira da Ind?tria de Alimentos (Brazilian Association of Food Industry) Phone 55-11-30301353 / Fax 55-11-38146688 Av. Brig. Faria Lima, 1478,  Sao Paulo, SP 01451-001 abia@abia.org.br www.abia.org

ABIC - Associa?o Brasileira da Ind?tria de Caf?(ABIC) (Brazilian Association of the Coffee Industry) Phone 55-21-2516-8595 / FAX 55-21-2263-0398 Rua Visconde de Inha?a, 50 - Rio de Janeiro, RJ 20.091-000 abic@abic.com.br http://www.abic.com.br

ABICAB - Associa?o Brasileira da Ind?tria de Chocolates Cacau Amendoim Balas e Derivados (Brazilian Association of Cocoa, Chocolate, Peanut and related Industry)
Phone 55-11-3266-4366 / FAX 55-11-3266-4366
Av. Paulista, 1313 / Cj. 809 ? Sao Paulo, SP
abicab@abicabsweetbrazil.org.br http://ww.abicab.org.br

Associa?o Brasileira da Ind?tria de Panifica?o e Confeitaria (Brazilian Association of Bakery and Deli products)
Phone
55-31-33354998 / FAX 55-31-33354998
Rua Tomaz Gonzaga, 802 - 1106 - Belo Horizonte, MG 30180-140 http://www.abip.org.br

ABITRIGO - Associa?o Brasileira da Ind?tria do Trigo
Phone: 55-11-3078 9001 Fax: 55-11-3078 8995
R. Jer?imo da Veiga, 164 ? 15? andar ? S? Paulo, SP 04536-000 abitrigo@abitrigo.com.br http://www.abitrigo.com.br

ABIANI?Associa?o Brasileira da Ind?tria de Alimentos Diet?icos (Brazilian Association of Diet Food Industry) Phone 55-11-3352082 Al. Santos, 2527, conj. 33 Sao Paulo, SP 01419-002   info@abiani.com.br http://www.abiani.com.br

ABRAS?Associa?o Brasileira de Supermercados  (Brazilian Association of Supermarkets) Phone 55-11-3838-4500 Fax 55-11-3837-9933 Av. Di?enes Ribeiro de Lima, 2872 Sao Paulo, SP 05083-010   info@abrasnet.com.br www.abras.com.br

 

F. TRADE FAIRS

APAS 2005
Date: not available
Sector: Supermarkets, equipment, products, etc
Volume: 400+ companies 50,000+ visitors
Address:
Expo Center Norte, Sao Paulo, SP
http://www.apas.com.br/feira_apas.cfm

Fispal Tecnologia 2005
Date: May, 23 - 26
Sector: Food Processing, Packaging Machinery
Volume: 1,500+ companies 70,000 visitors+

Address: Anhembi, Sao Paulo, SP
http://www.fispal.com

Fispal Alimentos 2005
Date: June, 07 - 10
Sector: Products and services related to food
Address:
Anhembi, Sao Paulo, SP
Volume: 1,200+ companies 50,000 visitors+
http://www.fispal.com

ABF Franchise Expo 2005
Stops: S? Paulo, Brazil
Date: not available
Sector: Franchising
Volume: 30,000+ visitors
Address: ITM Expo, Sao Paulo, SP
http://www.abfexpo.com.br

 

2. Test the market through Brazilian Newspapers

Have your product or service advertised in the two most important Brazilian newspapers: "O Estado de Sao Paulo" and "Folha de Sao Paulo"

  • Have your Ads publishing beginning within 1 week after you order

  • Easy tracking - receive a copy of each published ad

  • Reach a qualified audience of decision-makers

  • Published nationally including Sao Paulo - Brazil's business center - Rio de Janeiro, Belo Horizonte, Curitiba, Porto Alegre, Florian?olis, Manaus and other relevant cities.

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3. Reach relevant prospects from our CD-Rom Directory

Our Brazilian Trade Directory of Importers , Distributors and Wholesalers is your comprehensive business-to-business resource to access hundreds of Qualified Brazilian Importers, Distributors & Wholesalers for the most relevant market segments in Brazil. It includes Brazilian companies located in all Brazilian States: Sao Paulo, Rio de Janeiro, Minas Gerais, Parana, Rio Grande do Sul, Santa Catarina, Amazonas, etc.

Our directories are designed and compiled to help you as a manufacturer, exporter or international trader to begin or expand your global business-to-business sales. Today, The Directory of Brazilian Importers, Distributors & Wholesalers 2005 edition is the most timely, accurate, comprehensive information available anywhere on trade through Brazilian Markets.

Each register from the list includes detailed company information: company name, category, complete address, telephone and fax numbers. Most of the entries also have the web site and e-mail addresses.

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4. Find reps / distributors through our mailing & telemarketing

4.1 Mailing campaigns

Have your product or service advertised in Brazil through a fast and effective direct mail marketing campaign.

  • Have your advertisement translated to Portuguese, printed and mailed out to the right prospects within 10 days after you order

  • Qualified prospects that we'll select from our  Directory of Brazilian Importers, Distributors & Wholesalers 2005 edition - the most updated, accurate, comprehensive information available on trade through Brazilian Markets

  • Reach an audience of decision-makers

  • Easy tracking - receive a copy of the translated letter and the listing of the contacted companies, so you can further your sales effort

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4.2 Telemarketing campaigns

Have your product or service advertised in Brazil through a fast and effective telemarketing campaign.

  • Introduction in Portuguese by telephone to the right prospects starting within 10 days after you order

  • The most relevant prospects will be selected from our Directory of Brazilian Importers, Distributors & Wholesalers 2005 edition - the most updated, accurate, comprehensive information available on trade through Brazilian Markets

  • Reach an audience of decision-makers

  • Learn about what prospects think about your product or service and who is interested in buying them

  • Easy tracking - receive a copy of the prospects' feedback and the listing of the contacted companies, so you can further your sales effort

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5. Market Reports that answer your business questions

Learn more about the Brazilian markets through our straight to the point Market Reports. We know that concise up-to-date information is the key to making intelligent marketing decisions and we have the resources to obtain the information you need.

Some Market Reports we provide:

  • Overall marketability of your product or service
  • Market trends and size
  • Price of comparable products or services
  • Distribution and promotion practices
  • Market entry requirements
  • Competition overview
  • Factors influencing potential customers the most, etc.

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6. Keep a Portuguese translated Website

Have your product or service detailed in a Portuguese-written website.

  • Have a Portuguese-written website with your product or service within 1 week after you order

  • Includes translation to Portuguese, web development and publishing at our website: http://www.brazilbrand.com/yourcompany

  • Registering in most relevant Brazilian search engines: Radar Uol, Cad? Altavista Brazil, etc.

  • Hosting of the created website for one year.

  • Link from the Portuguese version to your main website

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